Dr. Faidon Theofanidis

Marketing & Events Management

Assistant Professor – Marketing & Events Management

Qualification: Ph. D. (Hons) in Marketing, University of Piraeus, Greece

Research

  • Advertising Research
  • Marketing Research
  • Consumer Behavior
  • Competitiveness of Greek and European SMEs
  • European Social and Economic policies.
  • College Student’s Perception and Needs of Academic Advising in Kuwait

Publications

  • Book

    Skountzos, T., Stomblos, N., Vovikis, A. and Theofanidis, F. (2007),  Inter-industry relations of the Greek Economy οn a national and regional level, Athens Academy.

    Publication in International Scientific Journals

    (peer review)

    • Karadagli F., Theofanidis F. and Beytullah, E. (2021), Consumers’
      Evaluation of Flushable Products with Respect to Post-Disposal Effects in Wastewater Infrastructures, Journal of Cleaner Production, Vol: 278, JIF:7.246 (2019), SJR: indexed in Q1, ABS ranking: 4/ABDC ranking: A.
    • Atyeh, M. and Theofanidis, F. (2017), Exploring the relationship between economic sectors and the Kuwaiti stock exchange, International Journal of Commerce and Management Research, Vol 3, Issue 1, pp  06-09.
    • Ottesen, A. and Theofanidis, F. (2017), “A Simulative Comparison of Output Commercial Value, Employment and Pollution Levels between a Chemical Cluster and a Standalone Aluminum Smelting Plant”, in  proceedings of Leadership, Innovation and Entrepreneurship as Driving Forces of the Global Economy, Editors: Benlamri, R. and Sparer, M., Springer Proceedings in Business and Economics, ISBN978-3-319-43433-9.
    • Theofanidis F. and Karagiannopoulou A. (2013), “Exploring the Touristic Image of Greece”, Tourism Issues Tourism Science Review, Vol: 16, Athens, Greece.
    • Theofanidis, F., Makri, V., Mayroeidis, V. and Iliopoulos, D. (2011), “Profiling Student Smokers: A Behavioral Approach”, Management of International Business and Economic Systems (MIBES), MIBES Transactions, Vol. 5, No. 2, pp. 136-157.
    • Mardas, D., Theofanidis, F. and Fillipidou, S. (2011), “How work context affects public employees cognitions”, International Advances in Economic Research, DOI 10.1007/S11294-011-9329-9.
    • Theofanidis, F and Livas, C., (2007), “The battle of Marathon: Strategic Segmentation, Targeting and Positioning in Ancient and Contemporary Greece”, Journal Innovative Marketing, Vol 3, Issue 4.
    • Malindretos, G. and Theofanidis, F. (2007), “Evolution and Coexistence of Modern Marketing and Logistics: New Holistic Approach, Review of Economic Sciences.
    • Malindretos, G. and Theofanidis, F. (2007), “Marketing Distribution Channels in the European Automotive Supply Chain: the Greek Case”, Archives of Economic History, Vol XIX, Issue 1.
    • Theofanidis, F. (2007), “Music and Marketing: analysis of the music content of Greek TV advertisements”, Spoudai, Vol 57, Issue 3.

Curriculum Vitae

Dr. Faidon Theofanidis